TO BUILD A MORE MEANINGFUL FUTURE.

ECO SWIM WEAR. BRAZILIAN FASHION / SWISS QUALITY

By Elita de Caria, Founder Atelier 1202

Established in 2018, Atelier 1202 is a brand of intimates, swimwear and accessories with a

romantic minimalist vein, developed from the desire to blend the essence of Brazilian fashion with the high standard of Swiss quality, and use these multiple influences to present a fresh and simply chic design.

With this minimalist and timeless concept, the classic collection was specially designed to be used in spas, thermal baths and swimming pools.

Focused on the segments of intimates and swimwear women’s fashion, the brand, created by Élita de Caria (fashion designer with years of experience in the fashion industry), relies on its expertise in product development, coupled with research and selection of feminine, technological and touch-sensitive raw materials.

The brand raises the flag of conscious consumption and works with certified suppliers and high quality fabrics, made in an eco-responsible and ethical production chain and using sustainable materials.

BEING ECO CONSCIOUS WITH ATELIER 1202

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“When I started to develop the brand concept, I knew that I needed the best partners on my side, so I chose Brazil, a place that I had the opportunity to meet great suppliers, to be my starting point for production. I have selected small certified factories that truly value the couturiers and producers with whom they work and who give me the high quality I needed to have in my products.

With the right partners, I created a first classical collection with the concept that I like to call minimalism romantic, with details that value the piece and that are functional, always giving priority to comfort. Today, most of my parts are made with fabrics with CO2 control technology and 50+ sun protection. This certification means that the entire production chain of these fabrics is made in a clean way, with recycled water, without toxic components in their composition and with a biodegradable fiber: When the product life ends and it is taken to the appropriate landfill, it takes 4 years to decompose, rather than 40 years like ordinary fabrics.

When it comes to pieces such as swimwear and lingerie, which require a fabric with elastane to wear our body, this is the best technology on the market that we have today.

For me, a sustainable company also contemplates valuing the work of the entire chain, avoiding waste and, even if we work with sales, find a way to disseminate conscious consumption. In my opinion, these are sustainable values that fit into any business model and in your personal life.”